marketing collateral design | Hi Lo Design Co
PRINT DESIGN, DIGITAL TEMPLATES
Elevated Veterinary Services
As Elevated Veterinary Solutions expanded into multiple locations, maintaining a consistent brand experience became just as important as opening new doors.
THE CHALLENGE
As Elevated Veterinary Solutions expanded into multiple locations, maintaining a consistent brand experience became just as important as opening new doors. As their ongoing creative and print design partner, we’ve developed the marketing collateral design systems, templates, signage, and marketing materials needed to support growth at scale. The result is a cohesive visual presence that allows every new clinic to launch with professionalism, clarity, and confidence from day one.
The Core Problem
This client was rapidly scaling a nationwide veterinary clinic group – on their 4th hospital launch in just 8 months – while also managing internal operations largely on her own. They’d recently completed a rebrand and had a full set of new brand assets, but with no in-house designer, there was no one to actually put those assets to work across the volume of marketing materials a hospital launch requires.
The Underlying Issue
The real challenge wasn’t the rebrand itself, it was execution at speed and scale. Every new hospital launch meant a fresh wave of print materials, signage, direct mail, social templates, and more, all needing to look cohesive and on-brand. Without a system in place, she was either spending hours trying to design things herself (time she didn’t have, on top of running operations) or risking inconsistent, rushed materials that didn’t reflect the rebrand they’d just invested in.
Why Now?
At their pace of growth, every launch waiting on design work was a launch at risk of going out the door without proper signage, print materials, or local marketing, or going out looking inconsistent with the new brand. She needed a partner who could move at her speed, turn around scalable, templated materials for each new location, and let her focus on the parts of the business only she could run.
THE SOLUTION
We created a scalable creative infrastructure consisting of templates, collateral systems, signage programs, marketing materials, and brand standards that could be replicated across locations. Rather than starting from scratch with each new location, they have flexible templates built to adapt quickly as new hospitals launch, keeping every location consistent with the rebrand, without adding to her plate. The result is a cohesive visual presence that allows every new clinic to launch with professionalism, clarity, and confidence from day one.
